👋 Hey, Ruchin here! Welcome to this week’s edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG)

The outcome we're shooting for is simple... to get enough folks excited about the product-led world that we so dearly love ❤️

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Into the Twitterverse 🐦🌌

• Einstein was right! 👾

  Hubspot proves Einstein’s long-standing thesis that compounding is the 8th wonder of the world ✨

  

  Jason ✨BeKind✨ Lemkin ⚫️ @jasonlk

  HubSpot IPO'd in 2014 at about $1B in market cap Today, it's worth $38B Just your daily reminder to Go Long And that the best days in recurring revenue are almost always ahead of you

  

  4:24 PM ∙ Nov 4, 2021

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  219Likes19Retweets

• How to grow 3900% in 15 months for Dummies 🔥

  Here’s an excellent Twitter thread on how Dropbox and 6 other businesses used referrals to blitz scale ⚡️

  

  Alex Garcia 🔍 @alexgarcia_atx

  Nothing beats an effective referral program. Dropbox used one to grow their userbase by 3900% in 15 months. And I'm going to show you how. Here are 7 referral programs you can use 🧵

  3:40 PM ∙ Nov 6, 2021

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  2,794Likes401Retweets

• SaaS markets always surprise us with their size! 😳

  Why? Compounding! Just look at the earnings calls of these $ printing machines 👇🏻

  • AWS is growing at 39% YoY and accelerating! On a base of $64B revenue run rate 🤯

  • Azure is growing 48% YoY and accelerating! On a $35-40B run rate 🚀

Jamin Ball @jaminball

Cloud Giants Update: AWS (Amazon): $64B run rate, growing 39% YoY (accelerating growth from 37%) Azure (Microsoft): ~$35-$40B run rate, growing 48% YoY (accelerating growth from 45%) Google Cloud (includes GSuite): $20B run rate, growing 45% YoY (decelerating growth from 54%)

9:56 PM ∙ Oct 28, 2021

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414Likes70Retweets

• The Golden age of Product Management is here to stay 🤩

  

  Lenny Rachitsky @lennysan

  TIL there are almost two million people with the title “Product Manager” globally

  

  12:36 AM ∙ Nov 4, 2021

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  118Likes2Retweets

  What are they up to? Here are 4 types of Product Work and the ‘PM’s’ who drive them

  

Growth Stories 🚀

How do you build the world's second-largest search platform? What are the growth strategies that powered this meteoric rise? 🤔

1/ Nailing the value prop! ⚡️
2/ Moving upmarket 🆙 $70k deals in the 1st yr was a clear sign!
3/ PLG sales + outbound + partnerships 💰

Top of the Lyne

Algolia: Your search ends here

L'arbre cache souvent la forêt. The tree often hides the forest. It is easy to get lost in the details and miss the big picture. There are 5 billion people on the internet today, browsing 1.9 billion websites. A whopping 63,000 searches on Google every second, and more and more through search boxes on e-commerce, media, and other websites…

Read more

a year ago · 5 likes · Rahul Krishnan, Arjun Rakesh, and Ruchin Kulkarni

The Loom story is now available on Spotify, ApplePodcasts, and more 🤩. Tune in to learn how you can 'land' and 'expand' to a $1.5B valuation! 🤯! Follow us on Spotify for regular updates 😇

Fundraising, Venture Capital and Exits 🤑

• HashiCorp files for IPO this week triggering waves of FOMO from investors who “missed out" 😬

CNBC @CNBC

Cloud software vendor HashiCorp files for IPO as investors pour money into high-growth tech stocks

cnb.cxCloud software vendor HashiCorp files for IPO as investors pour money into high-growth tech stocksHashiCorp has over 2,000 paying customers for its management software, which draws on open-source tools.

6:22 PM ∙ Nov 4, 2021

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108Likes22Retweets

• Expensify now belongs to the people! 🌐

Expensify @expensify

Thirteen years, 142 employees, and a whole lot of hard work later… $EXFY is officially listed on @Nasdaq. #ExpensifyIPO

5:32 PM ∙ Nov 10, 2021

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46Likes13Retweets

• Mother of Series Bs 😳 Lusha raised a $205M Series B at a $1.5B valuation! 🙌🏻

TechCrunch @TechCrunch

Lusha, a crowdsourced data platform for B2B sales, gets $205M Series B at $1.5B valuation tcrn.ch/3F1SpJk by @CatherineShu

tcrn.chLusha, a crowdsourced data platform for B2B sales, gets $205M Series B at $1.5B valuation – TechCrunchFor many sales and marketing teams, finding leads is a time-consuming and tedious process. Lusha, a sales intelligence platform for B2B sales, is helping with a crowdsourced database that helps companies narrow down their lists of potential customers to the most likely candidates. Founded in 2016, t…

12:00 PM ∙ Nov 10, 2021

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29Likes5Retweets

Launches, events, and releases

• Notion is Macbook M1 ready. Get ready for some real speed ⚡️

Notion @NotionHQ

🍎 Just got a shiny new M1 Macbook? Make sure you download the M1 version of Notion → notion.so/desktop

7:12 PM ∙ Nov 4, 2021

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280Likes23Retweets

• Sorry Kim K and co, we have a new favorite reality show 🤩

  

  Susan Thayer @susanthayer

  Excited to finally announce I am going to be a reality TV star! On the set now for Salesforce plus new show called Legends of Low Code. Wish me luck! #LegendsofLowCode

  

  lnkd.inSusan Thayer on LinkedIn: #LegendsofLowCode | 30 commentsExcited to finally announce I am going to be a reality TV star! On the set now for Salesforce plus new show called Legends of Low Code. Wish me luck! #... 30 comments on LinkedIn

  3:57 PM ∙ Oct 24, 2021

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  49Likes5Retweets

Nerding out on PLG 🤓📚

“An incredible lesson of being early, being right, and staying the course as the market evolved and changed and got even bigger.”

How Expensify shifted gears to a 60% YoY revenue growth 🤯

1/ Keeping it lean - $1M ARR/employee

2/ PLGGGGG! 🔥

3/ Move money to make money 💰

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