Top of the Lyne | Substack

Black Friday: Crystal Ball 🔮

8 trends from last year that will define the 2024 shopping season

Sep 26, 2024 •

and

Aamir Kanchwala

Black Friday: From a local police nightmare to a $70B global event

How football fans in Philly created the largest shopping frenzy in the world

Sep 18, 2024 •

Aamir Kanchwala

and

Codifying Liquid Death's Disruption

Through the reduction ad absurdum of water

Jul 18, 2024 •

and

Ruchin Kulkarni

What's in the box?

The contents of the '23 Time Capsule we're burying in San Mateo next week

Sep 2, 2023 •

Ruchin Kulkarni

and

High churn, low LTV

"What's that?" - Murf AI

Jun 17, 2023 •

and

Ruchin Kulkarni

Top of the Lyne

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