Part 3/3 of the Expansion Manifesto
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Part 2 of the Expansion Manifesto: How the most viral products expand within accounts
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December 2022

The dankest moments of 2022 from the world of SaaS and product-led growth
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What SaaS can learn about expansion from cats
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Hot off a $72M Series B in a market where Amazon Alexa is on pace to lose $10B and Google is eyeing cuts to Google Assistant
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With Gaurav Vohra, Founding Team member at Superhuman
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November 2022

Meet the creators of the fastest e-commerce experience known to man.
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From launch to unicorn and ~$75M in revenue - all in a mere 18 months
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Triangulating the *perfect moment* to nudge your free users to conversion
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13 things you can do today to exit the quarter on a high (with blueprints from PLG)
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Heap's rise to a $960M valuation, 8k customers, and becoming the James Webb Space Telescope of digital insights.
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Crunching data from 1,785,478 users to identify the exact point where retention starts to skyrocket
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