Archive - Top of the Lyne

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These boots are made for strappin'

"...and that's just what we'll do." - Userflow founders

May 20 •

Ruchin Kulkarni

and

April 2023

Breaking the GTM code: Slack's biggest secrets finally revealed

Breaking the magician's code: Why a >120% NRR is a science, not a magic trick

Apr 29 •

Ruchin Kulkarni

and

The Go-To-Market silver bullet

How a 1-2 of behavioral AI & In-app nudges powered Pictory's +14% increase in Net Revenue Retention

Apr 13 •

,

, and

Ruchin Kulkarni

How to nail category creation (and then some)

4 things we learnt about category creation from Maze CEO Jonathan Widawski

Apr 6 •

Ruchin Kulkarni

and

March 2023

Is there an enterprise sales gene?

If you don't find it here, you won't find it anywhere

Mar 30 •

and

Ruchin Kulkarni

Why we're doing live events

There's a reason why Saturday Night Live is... live

Mar 18 •

and

Ruchin Kulkarni

February 2023

And the winner is...

Predicting who takes home the generative AI crown (and how)

Feb 18 •

,

Ruchin Kulkarni

, and

Generative AI: Why now?

We should do better than "Generative AI", fellow humans

Feb 4 •

,

Ruchin Kulkarni

, and

January 2023

The Expansion Manifesto: Part 3/3

Part 3/3 of the Expansion Manifesto

Jan 24 •

and

Ruchin Kulkarni

The Expansion Manifesto: Part 2/3

Part 2 of the Expansion Manifesto: How the most viral products expand within accounts

Jan 5 •

Ruchin Kulkarni

and

December 2022

2022 Wrapped in Memes

The dankest moments of 2022 from the world of SaaS and product-led growth

Dec 27, 2022 •

and

Ruchin Kulkarni

The Expansion Manifesto: Part 1/3

What SaaS can learn about expansion from cats

Dec 15, 2022 •

and

Ruchin Kulkarni

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